Home > About Us > Introduction

■ Purposes

In accordance with the Civil Organizations Act, the Association was established as a non-profit social organization, aiming to look into retailer’s management and business operations, provide marketing services, improve the service quality of retailers and maintain the rights of consumers.


■ Mission Statements

  • To undertake research on the enhancement of consumers’ interests.
  • To improve the management and business operations of retailers industry.
  • To improve selling skills and facilities of retailers industry.
  • To introduce the knowledge of business operations and related information of marketing from overseas.
  • To publish publications for advertising reports and conduct promotion activities.
  • To organize marketing-related seminars and educational trainings.
  • To involve in international marketing events of retailers industry.
  • To set employee rewards program. 
  • Other tasks related to the purposes of the Association.


■ Organization

The Association consists of 15 directors and 5 supervisors elected by the member representatives to set up the Board of Directors and the Board of Supervisors.

Retailers Association of Chinese TaipeiEnglishChineseLinkContact UsJoin UsMemberNewsEventAbout UsHome